Longterm IAAFEurovision Agreement
11 January 2000 - Monte Carlo – Today in Munich the
Presidents of the IAAF and the European Broadcasting Union (EBU), Mr. Lamine Diack and
Professor Albert Scharf, reached an agreement on the terms that will govern the
relationship between the two organisations, once the current contract expires in 2001.
This agreement will ensure that the IAAF World Athletics Series is transmitted on national
free-to-air channels in 99 countries in Europe and Africa, thereby ensuring the maximum
exposure and promotion of the IAAF events.
The IAAF President stated that "this agreement is an essential part of the IAAF strategy for the development of athletics worldwide, and underlines our commitment to maintaining athletics as a major, popular televised sport."
For Professor Scharf, this agreement "underlined the faith that major International Sporting Federations have in working as partners of the EBU in the interest of their sports, and benefiting from the EBU’s expertise and commitment to the sporting public."
ENDS